Creative Direction | Pattern Design | Photography

Summer 2018 Pattern Collection 

The concept for the 2018 summer collection was an exploration of personal experiences and quintessential summer rituals: observing the creasing of ocean waves, a bloom of a lemon tree, and simple luxuries of eating ice cream. The visual layering of abstract shapes expresses the often cacophonous experiences of both urban and natural landscapes that overlap in the world.

 

The outcome is a boastful collage of modern shapes and contrasting textures arriving at somewhat harmonious arrangements.  

 

Client / 

Nervy

 

Role / 

Creative Direction, Pattern Design,
Photography
 

Year / 

2018