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Human-Centered Wayfinding 

Company

Liveramp

Project Scope

Concept Narrative
Programming
Environmental Graphics
Wayfinding
Production

Designed @ Studio O+A

 

Team

Joseph Rodriguez, Paulina McFarland, Kaylen Parker, Emily Cano

 

Photography

Garrett Rowland

The O+A team created a layer of environmental graphics that allow employees to orient themselves in the space by using color as an intuitive behavior-building tool.

 

The graphic system spans three floors and divides the space into West (cool colors) and East (warm colors) creating connections to geographic location.

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